Highlighted inspiring itineraries, shopping experiences and culinary delights

31st May 2022: In continuation of its travel trade webinar series, Frankfurt Tourism held a second successful webinar “Rediscover Frankfurt last week with close to 100 participants from across India.

Frankfurt Tourism Board is delighted to engage with the Indian market and we look forward to welcoming visitors and delegates from India. It is important that we continue to connect with our trusted travel trade planners and audience, to provide timely updates and introduce new developments in the city to entice travellers, including families to stay longer. After an overwhelming response from both webinars, and meetings with travels agents at ATM in Dubai, we look forward to engagements with Indian operators at IMEX, Frankfurt,” says Ms. Leona Flach, Manager of Tourism Marketing.

Ms. Leona Flach, Manager of Tourism Marketing

The first webinar provided a generic overview of Frankfurt, including some new developments. The second webinar went into further detail, a journey from Romerberg, the city’s main square and ancient heart – that witnessed history unfolding from coronations to wars and numerous viewpoints like the Emperor’s Cathedral, the Main Tower, or the Goethe Tower.

For art and museum lovers, Frankfurt boasts unique museums like the Natural History Museum with its 50 million-year-old dinosaurs fossils, the Stadel Museum housing artworks by some of Europe’s classical and modern artists Rembrandt, Vermeer, and many more, or the Museum of Modern Art, refer to as a piece of cake due to its triangular structure. Frankfurt’s diverse culinary experiences were highlighted, including its 10 Michelin restaurants and places to enjoy Indian cuisine.

The Botanical Gardens is a great place to unwind, amid lush flora, fauna and lakes. Or simply find your lazy spot on the banks of the river Main and soak up sunshine with a glass of apple wine in the Sachsenhausen district. If luxury brands are on your shopping list, then head to Zeil, Germany’s equivalent of 5th avenue. But there are also local shopping options to discover including the cute, quaint flea markets. Upcoming festivals to watch out for are the Opera Square Festival from 22 June-1 July and Museum Embankment Festival from 26-28 August. The Q&A at the end of the webinar reflected the enthusiasm and keen interest of the travel agents to get a deeper understanding of the City.

Frankfurt Tourism also hosted a quiz at the end of the webinar wherein the lucky winners get a chance to win a 3-night stay in Frankfurt and a Frankfurt card at the end of every webinar. The third webinar is planned in August and will address the following topics:

  • The Art, Theatre and Sports scene in Frankfurt
  • Incentive trips for MICE highlights include River Cruise on the Rivers Main and Rhine, Romantic Rhine Valley with historical little villages such as Rüdesheim am Rhein, Winetastings, Barbecue in the Vineyards, Orchard walks with apple wine tastings and organic picnics.

The city welcomes fully vaccinated guests and looks forward to more Indian visitors during the summer holiday season and beyond. Frankfurt has lifted restrictions including the masking mandate in general, with the exception of medical institutions and public transport. Restaurants, clubs and discotheques no longer have access restrictions or mask requirements. For more information visit FAQ.